Ahmedabad University BBA in Marketing Admission 2025, Check Eligibility, Important Topics, IIRF Ranking
AHMEDABAD UNIVERSITY
- Ahmedabad, Gujarat
- Estd 2009
- Private
- AICTE, UGC
BBA in Marketing Admission in Ahmedabad University - Au 2025
Ahmedabad University - Au BBA in Marketing
Ahmedabad University - Au is a Private Institute located in Ahmedabad,Gujarat.It was established in 2009. Ahmedabad University - Au is Approved by AICTE, UGC. Admission to Ahmedabad University - Au is based on entrance exams and merit assessments to analyze the performance of students in academic fields. At Ahmedabad University - Au placement center, students are analyzed based on their soft and hard skills and are given ample practical opportunities to work in reputed organizations. The university also provides several facilities to students on campus, from infrastructure to accommodation options. The campus offers a spacious and comfortable living environment. Ahmedabad University - Au facilities include infrastructure, library, cafeteria and sports, medical/clinical facilities, etc.Ahmedabad University - Au offers a BBA course in Marketing.BBA in Marketing is a three-year bachelor's degree course. This course provides students with information about marketing and its applicability in the professional world. The eligibility criteria for this course include candidates having completed grade 12th with 50% marks in any subject from a recognized examination board. To apply for admission, students Ahmedabad University - Au must meet the entry requirements for the course.
Highlights of Ahmedabad University - Au
| Name of Institute | Ahmedabad University - Au Ahmedabad |
| Established | 2009 |
| Approved By | AICTE, UGC |
| Type | Private University |
| Address | Ahmedabad, Gujarat India 380009 |
| E-Mail | ugadmissions@ahduni.edu.in, info@ahduni.edu.in, support@ahduni.edu.in, careers@ahduni.edu.in, communications@ahduni.edu.in, careerdevelopment@ahduni.edu.in |
| Official Website | www.ahduni.edu.in |
Admission Process of BBA in Marketing at Ahmedabad University - Au
- Applicants need to fill out the application form
- Then candidates need to upload the required documents
- After that applicants need to pay the application fee of Ahmedabad University - Au Gujarat
- The application form will be successfully submitted after submitting all the required information and fees.
Required Documents of BBA in Marketing at Ahmedabad University - Au
- Marksheet of Class 10+2
- Graduation/Post graduation marks sheet
- Identification certificate
- Transfer certificate/Migration certificate
- Passport size photographs
- Caste certificate
Scholarship of BBA in Marketing at Ahmedabad University - Au
Ahmedabad University - Au offers students the opportunity to receive financial aid. Students from economically weaker backgrounds are eligible for Ahmedabad University - Au scholarship programs. World-class scholarships are awarded to help students obtain quality higher education through comprehensive financial support.Ahmedabad University - Au students do not have to pay tuition fees and do not have to repay university fees. Government and private institutions offer scholarships to students to help them finance their studies and provide equal access to world-class education. Therefore, to be eligible for an Ahmedabad University - Au scholarship, students Ahmedabad University - Au meet the admission requirements of the scholarship program.
Facilities of BBA in Marketing at Ahmedabad University - Au
| Sports | The University has sports facilities for all students. |
| I.T Infrastructure | The University has an excellent IT Infrastructure facility for the students. |
| Cafeteria | Ahmedabad University - Au campus is provided with a relaxing and comfortable canteen. The canteen not only provides the students of the campus with mouthwatering dishes but is also one of the most happening places on the campus with all the students gathering there to discuss their new experiences on the campus. Healthy and hygienic meals are made in the college canteen by a professionally managed catering company. This is a place to rejuvenate tired spirits through lip-smacking delicacies. The cafeteria provides Ahmedabad University - Au needed appetizer breaks in a cozy atmosphere. The cafeteria services are available round the clock at highly reasonable prices and smiles.Ahmedabad University - Au has the facility of a spacious and clean canteen that caters to the taste of all students. |
| Laboratories | Ahmedabad University - Au laboratory scripts and apparatus are at a level appropriate for each year of study. In the first and second years, the instructions are detailed but in the third year, students are expected to take more initiative by deciding for themselves exactly how to organize their experiments. Demonstrators are available in all the laboratories but by the time they enter the third year, students are expected to begin to work more independently. This is intended to smooth the transition to later project work. All students carry out a project, usually in their final year. This is intended to draw together many of the skills acquired during the course, including practical skills such as laboratory work and computing Organisational skills, and time management Group working Data collection and analysis Presentation of results in a talk, and a full written report. |
| Wifi | Ahmedabad University - Au has a 24X7 Wi-Fi facility on the college campus for the students and the faculty members to an avail internet connection at any place in the college, hostel & faculty houses. The connectivity through a fully networked campus with state-of-the-art IT infrastructure, computing & comAhmedabad University - Aunication resources, offers students the facilities of e-mail, net surfing, and up/downloading of web-based applications, besides helping them in preparing projects & seminars. The expansion of wireless networks on campus mirrors the explosive growth of wireless in the consumer and corporate sectors over the past few years,” Experience has shown that wireless switching is the only Wi-Fi technology capable of scaling to the enterprise campus. |
| Convenience Store | Ahmedabad University - Au separate Xerox machine for the students & faculty is available in the Library. The institute also encourages the students of SC/ST Category & other backward classes by maintaining an additional ‘Book Bank’ for them. The library on the other hand has seminars and group discussions for personality development and an internet facility for the dynamic development of students. The central library is managed by a group of experienced and qualified librarians and assistants. |
| Banks/ATMs | Ahmedabad University - Au has tied up with the SMRITI NAGRIK SAHAKARI BANK MANDSAUR to provide the extended facility of banking services to staff and students and also to outside customers. Thus, an extension counter has been opened on the campus. To facilitate the after-working-hour requirement of cash. |
| Gym | Ahmedabad University - Au has a well-equipped Gym facility for the students. |
| Guest Room/Waiting Room | Ahmedabad University - Au has a Guest House on its campus to accommodate examiners and parents of the students. |
| Auditorium | Ahmedabad University - Au has an auditorium facility for events and seminars. |
| Alumni Associations | Ahmedabad University - Au has good networking for the alumni association. |
| Hostel | The campus consists of Several well-built hostel blocks, both for girls and boys with a capacity of many students. Each hostel consists of a separate mess, administrative office, and warden quarter. In addition to well-furnished rooms, the hostel is complete with facilities like a free high-speed Wi-Fi connection, a gymnasium, a medical center, and other amenities for shopping, sports, recreation, and entertainment. A shopping complex, consisting of about some shops, is constructed in the vicinity of the hostel blocks and caters to the daily needs of the students like groceries, stationery, laundry, and grooming. |
Highlights of BBA in Marketing at Ahmedabad University - Au
| Full Name | Bachelor of Business Administration in Marketing |
| Short Name | BBA in Marketing |
| Degree Level | Bachelor’s/Undergraduate |
| Stream | Business and Management |
| Exam Type | Semester |
| Type of Courses | Full-time and Part-time |
| Duration | 3 years |
| Minimum Qualification Required | 12th Any Streams with 50% marks From a Recognized Board |
| Entrance Exams Applicable | XAT, DU CET, NMIMS NPAT, IPMAT |
| Career Opportunities | Marketing Manager, Brand Manager, PR Manager, Market Analyst, and Advertising Manager |
| Top Recruiting Companies | SBI, Tata Consultancy Services, Deutsche Bank, Capgemini, Wipro Limited, Nestle, Amazon, Deloitte, Mudra etc. |
| Job Position | Sales Manager, Advertising Executive, Marketing Executive, Market Research Analyst |
Why Study of BBA in Marketing at Ahmedabad University - Au
- A BBA in Marketing will give you a lot of opportunities as this program focuses on advanced marketing and business management and its implementation in the industry.
- This course focuses on the latest business management and marketing strategies, helping candidates to excel in the market and their careers.
- Marketing is a goal-oriented field, so candidates should focus on learning the ins and outs of business, customer acquisition, and customer response techniques by applying basic business principles and market strategies.
- candidates can also pursue further studies and can earn an MBA, MBA in Marketing, MBA in Sales and Marketing, or Masters in Marketing Management. Candidates can also earn a Postgraduate Diploma in Marketing Management.
Admission Process of BBA in Marketing at Ahmedabad University - Au
- Admission to BBA Marketing is through performance tests or entrance exams. Some of the common entrance exams i.e. NMAT, SET, SAT determine admission to the program.
- Some institutes also conduct their entrance exams
- All information regarding admission and entrance exams is available on the official university website.
- Some universities also offer direct admissions, Ahmedabad University - Au is one of them.
- Candidates with an average score of 45-55% or above in 10+2 can qualify for BBA Marketing.
- Entrance exams are usually held in January, May and June.
- The entrance exam is objective and includes questions on aptitude, language ability, and writing ability.
Eligibility of BBA in Marketing at Ahmedabad University - Au
These minimal criteria Ahmedabad University - Aust be met by students who seek to pursue BBA Marketing :
- Completed 10+2 standard from a recognized board
- Candidates Ahmedabad University - Au have an average score of 45% - 55% or above.
Skills required BBA in Marketing at Ahmedabad University - Au
- Managerial Skills
- Marketing Aptitude
- Team Management
- Leadership Skills
- Good ComAhmedabad University - Aunication
- Critical Thinking
Benefits of BBA in Marketing at Ahmedabad University - Au
Marketing is constantly changing and new approaches are being developed to study customer behavior and develop effective campaigns. Companies are always looking for people who have a deep understanding of marketing principles and practical experience in the market. Hence, there are many benefits to pursuing a BBA Marketing course.
Placements of BBA in Marketing at Ahmedabad University - Au
Every year,Ahmedabad University - Au conducts placements to ensure that students get placements in renowned companies.Ahmedabad University - Au Campus placements help students define their skills to better complement job opportunities.Ahmedabad University - Au recruiters provide the best practical expertise to students so that they can understand the process behind recruitment and skill development.Ahmedabad University - Au placements help students prepare for interviews and improve their performance by allowing them to participate in mock interviews conducted by placements. Every year, renowned companies visit Ahmedabad University - Au campus giving candidates a chance to get a higher job.
Syllabus of BBA in Marketing at Ahmedabad University - Au
| Semester I | Semester II |
| Marketing Concepts | Marketing Segments |
| Principles of Sales Management | Marketing Ethics |
| Marketing Audits | Consumer Behaviour |
| Business Laws | Industrial marketing |
| Semester III | Semester IV |
| Brand Management | Economic Analysis |
| Business Communication | Soft skills |
| MS Excel | Organizational Behaviour |
| Human Resource Management | Sales and Distribution Management |
| Semester V | Semester VI |
| Fundamentals of Entrepreneurship | Business Laws |
| Marketing Management | Financial Management |
| Social Project/Rural Project | Semester End Viva-Voce |
| Current Business Affairs | Semester End Viva |
Job Profiles After Completing of BBA in Marketing at Ahmedabad University - Au
| Job Role | Job Description |
| Assistant Accounts Officer | They maintain the registers in the Accounting department. They check budget estimates, revised estimates, and monetary transactions. They keep a check on the Income Tax Assessment. They also prepare statutory accounts and financial reports. |
| Assistant Manager | The day-to-day activities of the company are often overseen by assistant managers. They make sure new personnel are informed of their duties and roles by checking employee schedules. They also answer calls from customers with complaints, inquiries about orders, or requests for greater clarification of services or goods. |
| Account Manager | Making sure each department satisfies the needs of its clients and customers is the responsibility of an account manager. They deal with client complaints, resolve their problems, and uphold a favorable connection between the two sides for future commercial dealings. |
| Executive Trainee | They keep track of all purchase orders and generate the necessary reports for all members of the merchandising team and outside vendors. For a variety of jobs, they also develop and retain knowledge of all accounting and financial principles. |
| Relationship Manager | Building and maintaining relationships with clients and customers is the responsibility of a relationship manager, who works on the sales team. They merely assist clients and seek to resolve any business or technological issues they may have. They also assist them in generating revenue and luring clients. |
Future Scope of BBA in Marketing at Ahmedabad University - Au
BBA MarketingThe scope of marketing has now become large enough to have a significant impact on virtually every area of business, leading to the emergence of specializations in marketing. From technical marketing to personal marketing, BBA in Marketing courses are in high demand in both the public and private sectors. Candidates with a BBA in Marketing can work as marketing executives, marketing managers, and sales managers.
Marketing Manager: A marketing manager is a professional responsible for tracking and analyzing the performance of advertising campaigns, managing marketing budgets, and ensuring all marketing is consistent with the company identity.
Head of Marketing: Also known as a marketing manager, a marketing manager is responsible for generating revenue and promoting services and products through coordinated marketing efforts. You will be responsible for product research, brand awareness, and maintaining customer relationships.
Brand Manager: A brand manager is responsible for overseeing all aspects of marketing related to a company's brand and ensuring that all brand decisions lead to increased sales. They also work with Ahmedabad University - Au multiple marketing departments such as Research, Content, Social, and Design.
Market Research Analyst: Market research professionals collect and analyze data from consumers and competitors. To estimate potential sales for a product or service, market research professionals study customer preferences, business conditions, and other factors. They also help companies understand what products customers want, who will buy them, and at what price.
Product Manager: Product managers are experts in identifying consumer demand and the business goals that a product or feature will meet. They also define what success looks like for the product and assemble a team to execute that vision.
Top Recruiters
- Ernst & Young
- Infosys
- Accenture
- PepsiCo
- Mahindra and Mahindra
BBA in Marketing Ahmedabad University - Au FAQs
Question: Can I get direct admission into BBA Marketing?
Answer: Admission to this program is through an entrance test based on merit. Common entrance exams required for admission to this course include NMAT, SET, SAT, etc. Some educational institutes conduct their own entrance exams and admission is decided based on the marks obtained in these exams. Direct admission is also available in some educational institutes, such as Christ University. Applicants can visit the official website of the institute they wish to get admission to.
Question: What about careers in BBA Marketing? What employment opportunities are available to students who complete the program?
Answer: There are numerous opportunities available to you after completing your BBA Marketing. The most common job profiles of BBA graduates are:
- Sales Manager
- Advertising Specialist
- Marketing Specialist
- Market Research Analyst
Question: Can I pursue higher studies after a BBA in Marketing?
Answer: Yes, you can pursue higher studies after BBA Marketing. You can do an MBA, MBA in Marketing, MBA in Sales and Marketing, or Masters in Marketing Management. Candidates can also pursue a Postgraduate Diploma in Marketing Management.
Question: What are the admission criteria for BBA Marketing?
Answer:Students aspiring for BBA Marketing Ahmedabad University - Aust meet these miniAhmedabad University - Aum criteria:
- Completion of 10+2 standard by a recognized examination board.
- Candidates should have a GPA of 45%-55% or higher.
Question: Which entrance exam is most popular for BBA Marketing?
Answer Admission to BBA Marketing is based on grades and entrance exams. Some of the common entrance exams for admission to BBA Marketing are:
- NMAT
- SET
- SAT
Question: Is BBA Marketing Worth It?
Answer: Yes, there are numerous career opportunities with a BBA in Marketing. The program is highly popular and rewarding from a career perspective. Students can benefit from this course in the following ways:
- The program is well-designed and provides in-depth knowledge of business management and marketing strategies. It offers extensive career opportunities in the medical and healthcare sector.
- This course focuses on learning the ins and outs of business and applying fundamental business principles and market strategies to build a successful business.
- candidates can also pursue further studies and earn an MBA, MBA in Marketing, MBA in Sales and Marketing, or a Masters in Marketing Management. Candidates can also earn a Postgraduate Diploma in Marketing Management.
- candidates can explore a wide range of work areas to get profiles like sales manager, advertising executive, marketing specialist, market research analyst, etc. Depending on your expertise and skills, your career opportunities and salary will increase.
Question: What is the syllabus for BBA Marketing?
Answer: The first four semesters cover topics common to all BBA degrees. The last two semesters of this course are entirely dedicated to Marketing as a specialization. This course covers topics such as Marketing Concepts, Marketing Ethics, Commercial Law, Industrial Marketing, and Economic Analysis.
Ahmedabad University - AU Course Detail
| Stream Name | Management |
| Course Name | BBA in Marketing |
| Course Full Name | Bachelor of Business Administration in Marketing |
| Eligibility | 12th Any Streams with 50% marks From a Recognized Board |
| Mode of Learning | Semester |
| Duration | 3 Years |
| Course Level | 12th |
| Course Type | Bachelor Degree Courses |
| Silent Feature | Good Job Opportunities In Government as well as in Private sector |